Behavioral Economics and Neuroeconomics in Studied the Intuition

Authors

  • Assoc. Prof. Dr Rumen Andreev Department of Political Economy, Faculty of General Economics, UNWE Author

Keywords:

Intuition, Heuristics, Behavioral economics, Neuroeconomics
D87, D91

Abstract

The aim of the article is to present the importance and applicability of intuition in the modern world, as well as the study of behavioral economics. An interdisciplinary approach has been used, with a comparative and critical analysis of different concepts of behavioral economics, neuroeconomics and cognitive psychology. The intuition is presented by presenting the anatomy of left and right brain thinking, the rational and automatic thinking system, the influence of information technologies on its acquisition.

References

G Klein (2004). The power of intuition: How to use your gut feelings to make better decisions at work. Doubleday. URL: https://books.google.com/books?hl=en&lr=&id=okyNDQAAQBAJ&oi=fnd&pg=PP11&dq=The+Power+of+Intuition+How+to+Use+Your+Gut+Feelings+to+Make+Better+Decision+at+Work+Klein&ots=eSTsrN6S0l&sig=beikDI4aqIuDHhRjybTgoezvbdg

Jung-Beeman Mark and Bowden Edward M and Haberman Jason and Frymiare Jennifer L and Arambel-Liu Stella and Greenblatt Richard and Reber Paul J and Kounios John (2004). Neural Activity When People Solve Verbal Problems with Insight. PLoS Biology. DOI: https://doi.org/10.1371/journal.pbio.0020097

Published

2019-11-21

Issue

Section

Articles

How to Cite

Andreev, R. (2019). Behavioral Economics and Neuroeconomics in Studied the Intuition. Research Papers, 3, 45-58. https://bjiep.e-dnrs.org/index.php/rp/article/view/5451